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Dubbing

How Covid has fuelled the global OTT Video Consumption?

The outbreak of the Covid-19 pandemic has impacted many industries and businesses in several ways. And, the entertainment industry is no different. The ongoing quarantine and lockdowns have led to the formation of new habits among people. With the rise in the Coronavirus cases, people became afraid to move out of their houses. Moreover, as …

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The significance of customized commercials for a region-specific audience

Advertisement is considered as the most critical marketing tactic used while running a business. It is the most powerful medium to promote your products and services among your target audience. These days, multi-lingual or vernacular advertisements are everywhere. Many companies are opting for native advertising to woo their target audience. But what exactly it is? …

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Dubbing or Subtitling? ‘Parasite’ reopens the debate on how to watch foreign films

Parasite, Bong Joon-Ho’s South Korean drama, is the first non-English movie in 92 years to win Best Picture at the Oscars. This dark comedy is about an impoverished family who plans to seek employment from a wealthy family by infiltrating their household and posing as highly qualified individuals. Since its debut in 2019, ‘Parasite’ has …

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What is the process of Dubbing a Film and how is it done?

Cinema has become one of the powerful and international forms of entertainment, thanks to the innovation of dubbing. Dubbing is an essential element of localization which enables audiences to consume overseas content in their native language. In simple words, dubbing means translating foreign-language films, TV shows, documentaries, etc., in the language of the target audience. …

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Difference between a Dubbing Artist and a Voice-over Artist

The dubbing and voice-over industry is growing at exponential rates. Nowadays, many organizations want to access a wider audience, thanks to the growing consumption of videos on low-cost platforms, like YouTube and Facebook. This has further increased the demand for dubbing and voice-over artists, depending on the type of audiovisual content. Both dubbing and voice-over …

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