What is an Explainer Video? Why are they so effective in helping businesses?

What is an Explainer Video?

In less than two minutes, explainer videos assist in clarifying complex ideas in a clear, entertaining, and relevant way. They are intended at explaining your company’s products/services in a way that strikes the right chord on your target audience’s minds. They are one of the most potent resources for content marketers today. An explainer video may aid in generating leads, reducing bounce rates, promoting brand awareness, and increasing conversions for your business. Explainer videos are usually embedded on landing pages, the homepage of a company’s website, or a prominent product page.

What does an Animated Explainer Video mean?

Most people have a minimal understanding of what an animated explainer video is. It is a short-form video (1-2 minutes) that is commonly hosted on the landing pages or homepage and grasps the attention of the visitors and tells them everything they need to know about your services.

Why are Animated Explainer Videos effective and better than others?

Everyone loves listening to stories

Do you recall what it was like to be a kid? I’m sure you enjoyed watching cartoons even more than ice cream. They are fun to watch, adventurous, and full of intriguing stories. Even as adults, we enjoy listening to fascinating stories! As well as your clients. Try to figure out your target audience and develop a tale that will appeal to them. A short animated film detailing your brand’s story might be highly effective.

Animation leaves an indelible impression

It is not easy to think of anything more memorable than a cute animated character playing a role in an exciting story. An animated video is an excellent way to encode specific thoughts and positive associations with a business, and they are exceptionally persistent and intense when visualized as a cartoon.

With animation, you can raise brand recognition

You can utilize branding colors, logos, and other brand identity elements to emphasize your company’s particular style in an animated video. Popular firms use color palettes that are well-identified with their brands in their animated ads to increase brand awareness and recognizability in a variety of ways.

Emotionally connecting with potential customers is strengthened by animation

Compared to other sorts of content, animation elicits a wide range of emotions. It not only entertains the viewer and gives them visual pleasure, but it also helps form emotional links with them, allowing them to communicate on a more intimate and intuitive level.

Factors to consider while choosing Animated Video Explainer Company

Below are some factors to consider while narrowing down on an animated video explainer company:

  • Affordability
  • Quality of Work
  • Storytelling
  • Communication
  • Industry Specialty
  • Uniqueness

To make an explainer video, you’ll need a lot of coordination, ability, and skill. After that, it is only a matter of deciding which design and concept best suit your company’s identity, objective, and product or service. Being a professional video production company we create the best-animated explainer videos at budget-friendly costs.

So, let us create something fun and simple that saves both time and money for our clients. You can write to us at [email protected] or contact us here.

Share via
Copy link